It’s been days since I finished binge-watching Off Campus, and while my very obvious crush on Antonio Cipriano’s Logan refuses to leave me alone, there’s something else I’ve been thinking about just as much: the clothes.
John Logan Off Campus GIFfrom John Logan GIFs
From Allie’s viral J.Lo dress to Hannah’s endlessly debated skinny jeans, from the bras that have half the internet rethinking their lingerie drawer to Logan’s rugged jackets that give major Jess Mariano-from-Gilmore Girls energy, the show’s wardrobe has become a character in its own right. In an era where hockey romances are dominating BookTok and sports-centred rom-coms are having a cultural moment, the show understands something the great romance stories always have: fashion isn’t just about looking good. It’s about telling us who these people are before they even say a word.
View this post on Instagram
And honestly, if I had to make a list of my favourite looks from the show, the competition would be fierce.
The woman responsible for all of it is Canadian costume designer Charlene Akuamoah. Somehow, she managed to make college wardrobes feel aspirational without losing their authenticity, creating characters whose outfits have sparked countless TikToks, shopping guides and fan theories. Why is everyone suddenly Googling the exact bras Hannah and Allie are wearing? Why does Logan look like he walked straight out of a 2000s teen drama and into our collective fantasies? And perhaps most importantly, who made the executive decision to put Garrett in those grey sweatpants?
via Charlene Akuamoah IG
Â
When I got the chance to chat with the woman behind some of the show’s most iconic fashion moments, I had to ask the questions every fan wants answered.
For costume designer Charlene, every viral fashion moment began with character. “The dress was actually scripted,” she says of Allie’s now-iconic J.Lo-inspired look. “I knew that it needed to be perfect and it needed to be iconic because that moment was over 20 years ago.”
Off Campus Off Campus Tv Show GIFfrom Off Campus GIFs
Anyone familiar with Jennifer Lopez’s legendary green Versace dress at 2000 Grammys understands the pressure. Recreating a look that has become part of fashion history required weeks of sourcing, fittings and alterations.
Jennifer Lopez in Versace at 2000 Grammys
Â
“It took weeks of fittings and sourcing the fabric and making sure the fabric was as close as possible to the original dress,” Charlene explains. “Once the fabric came in, it wasn’t the right colour, so we ended up having to get that spray painted because it couldn’t be dyed.” The meticulous process was personal as much as professional. “Knowing how much that dress meant to me and everyone who loves fashion around the world, I knew that this was going to be the opportunity to really bring it back.”
The result was exactly what fans hoped for: a fashion moment that felt both nostalgic and entirely Allie’s own. Charlene is already anticipating the inevitable next chapter.
“I’m very excited to see all the fans in Allie and Dean costumes this Halloween.” If the J.Lo dress represented glamour, the blue corset from the fan-favourite Drunk Shakespeare episode showcased vulnerability.
Charlene describes the episode as one of her favourites because it allowed the creative team to step outside reality and into something more fantastical.
“We got to step out of reality a little bit and go into the fantasy world,” she says. Working closely with director Sam Bailey, she focused on creating a look that would interact beautifully with the episode’s dreamlike lighting design.
“Sam really wanted the idea of an iridescent look when it came to the costume and makeup,” Charlene explains. “I really wanted to make sure that the fabrics I was using lent themselves to the lighting and what Sam wanted to achieve.”
The sheer blue corset wasn’t chosen at random. “That was very intentional for me. We sourced that specifically because of the vision that Sam had.” Yet beneath the fantasy sat an emotional truth. As Allie navigates heartbreak, the costume itself becomes part of the storytelling. “We see the fluidity in the fabric when she moves, but then we also see her feeling exposed.”
While Allie’s wardrobe has inspired countless TikToks and shopping guides, Hannah’s closet has sparked a different kind of conversation.
“I love seeing this conversation online about Allie’s closet versus Hannah’s closet,” Charlene laughs. In an era where social media often dictates what is considered fashionable, Hannah’s wardrobe has become unexpectedly divisive. Yet that response only confirms what the costume department hoped to achieve.
“There are so many women out there that still dress like Hannah.” The character’s wardrobe wasn’t designed to chase trends. It was designed to reflect her emotional reality. “Hannah was never flashy. She was never trend-forward.” As the series explores Hannah’s trauma, clothing becomes a form of protection.
“When you’re dealing with traumas, sometimes your costume is your armour,” Charlene says. “You gravitate towards pieces that feel comfortable and feel safe.”
Celebrate Clap GIFfrom Celebrate GIFs
That philosophy also explains why Hannah repeats outfits throughout the season.
“What you also saw was that she was repeating a lot of her wardrobe and really staying true to that safety and comfort.” As her confidence grows, viewers begin to notice subtle shifts, including the touching moments where she borrows from Allie’s closet. “We get that really beautiful best-friend bonding moment with sharing clothes.”
Perhaps no aspect of the show’s wardrobe has generated more surprisingly discussion than its lingerie. Across the social media, fans have praised the series for presenting bras that feel realistic, stylish and specific to each character, particularly for women with larger bust sizes who are often underserved by mainstream fashion. “I love the discussion that’s happening around bras,” Charlene says. For her, lingerie isn’t an afterthought.
“Lingerie and undergarments are the foundation of every single look. When someone masters the undergarments, they’ve mastered dressing their body.”
Every bra seen on screen was chosen with character-building in mind. “We see Hannah wearing La Senza bras and Vivian Rose, but then in the fantasy sequences she’s wearing a Simone Pérèle bra, which is a little bit higher price point.”
Meanwhile, Allie’s choices reflected a completely different aesthetic. “You see Allie’s bras that are a little bit more sexy and a little bit more sheer and playing more with silhouette and structure.”
The same level of attention extended to the show’s male characters. Among fans, few wardrobes have inspired as much appreciation as John Logan’s. With his worn leather jackets, bandanas and rugged charm, comparisons to Jess Mariano from Gilmore Girls quickly emerged online.
Charlene understands why. “What we wanted to do very, very early on was really give them distinct characteristics and distinct looks.” While many sports dramas dress their teams as a uniform collective, Off Campus intentionally moved in the opposite direction.
“We wanted to make sure that each and every single character had their own distinct look and aesthetic.” For Logan specifically, clothing became a way to communicate class and circumstance.
“He doesn’t come from money like the other boys do, and so we really wanted to show that in his clothing.” Viewers might not consciously notice the details, but they’re there.
“You’ll see that his clothing is a little bit more worn in and sometimes you’ll see some oil stains on his jeans because he works with cars a lot.”Â
And then, of course, there were Garrett’s grey sweatpants—hang is Louvre, if you ask the internet. I couldn’t end the conversation without asking Charlene the question that has undoubtedly been on every viewer’s mind: where exactly were those grey sweatpants from? The moment I brought them up, she burst out laughing.
View this post on Instagram
A post shared by Aynsley Broom (Moananu Pula) (@aynsley_broom)
“Those grey sweatpants were Under Armour,” she revealed, clearly amused that we had arrived at this topic. I told her what every woman on BookTok and pretty much every corner of the internet already knows: women love a man in grey sweatpants. The reaction alone made her laugh even harder. “It really caught me off guard with how much people were excited about seeing those grey sweatpants,” she admitted.
the hottest https://t.co/TkTtqNNQlA pic.twitter.com/LXn97iw7s0
— e. (@wellgraham) May 21, 2026
To be fair, the fascination isn’t exactly new. The grey sweatpants phenomenon has practically become its own online language at this point. Charlene, however, hadn’t anticipated quite how much conversation Garrett’s pair would spark.
Looking back, though, she agrees it may have been inevitable.
“I knew that one of the boys had to have grey sweatpants,” she said with a grin. “I did it for the girls.” Consider it a public service.
As our conversation comes to a close, Charlene is already deep into the world of Season 2, which will shift its focus to fan favourites Allie and Dean. While she’s careful not to reveal too much, her excitement is impossible to miss.
With Allie and Dean’s love story taking centre stage, new characters entering the mix, and fresh wardrobes to build from the ground up, she’s looking forward to giving fans even more fashion moments to obsess over. The upcoming season will also introduce new faces, including actor India Fowler as Grace Ivers, bringing a whole new energy to the Off Campus universe and maybe we can expect Sabrina to show up as well.
Off Campus Garrett Graham GIFfrom Off Campus GIFs
More romance, more hockey, more heartbreak, and if we’re lucky, a few more outfits destined to become part of this fandom lore.
Also, read:
Prime Video’s ‘Off Campus’ Is A Hockey Boy Aquarium For BookTok Girls
Â
Â
