Péro Is Dressing Us For Work… And The Vacation After
At this point, we already know what a Péro show feels like. There is always a sense of story in the air before the first...
Category : Fashion
SÖTBELLA Goes Global: From India to the World with Its “Social Wear” Revolution in Affordable Luxury Fashion
India-born fashion brand SÖTBELLA announces its global expansion, bringing a new vision of affordable luxury to women worldwide, rooted in Indian craftsmanship and driven by...
ELLE Exclusive: Amit Aggarwal’s Orizon Reimagines Heritage As A Living, Breathing Force At Lakmē Fashion Week
At Lakmē Fashion Week, where spectacle often takes centre stage, Amit Aggarwal has long mastered the art of quiet disruption. This season, in collaboration with...
Amit Aggarwal’s Orizon Reimagines Heritage As A Living, Breathing Force At Lakmē Fashion Week
At Lakmē Fashion Week, where spectacle often takes centre stage, Amit Aggarwal has long mastered the art of quiet disruption. This season, in collaboration with...
Forged In Steel, Draped In Grace: Smriti Mandhana Rewrites The Saree Code
There are sarees, and then there are moments that completely rethink what the saree can be. When Smriti Mandhana stepped out in an electric blue...
Cottagecore Is Calling: The Rise Of Soft Living
There’s a certain kind of longing shaping the way we dress and live right now, one that leans less towards escape and more towards ease....
The Blonde Wig That Taught A Generation About Fashion And Fame
You get the limo out front… If you completed that lyric without a second’s pause, and perhaps sang it out loud before you could stop...
Kiara Advani Stars In Myntra’s Latest Campaign That Challenges Norms With Style
Women’s wardrobes have, for far too long, been influenced by societal conventions, from uncalled-for judgments about what is deemed ” dictate what women should and...
Enclothed Cognition: The Psychology Behind What You Wear
What if getting dressed each morning was less about the mirror and more about the mind? Enter Enclothed Cognition, a concept rooted in psychology that...